What if your next hire doesn’t drink coffee, take lunch breaks… or even breathe?
This week on The Liquid Lunch Project, we sit down with the one and only Dr. Don Capener, a serial entrepreneur, brand builder, and now, Chief Strategy & Culture Officer at Chang Robotics.
From launching a streetwear brand bought by Reebok, to leading tech IPOs, to helping manufacturers compete against overseas giants, Don’s done it all (and then some). Now he’s on a mission to bring robotics to small and mid-sized businesses — without the crazy cost or complexity.
In this episode we cover:
Why automation is not about replacing people (and what it’s really for)
The one reason most robotics projects fail — and how to fix it
How robots are already helping U.S. manufacturers punch above their weight
Why graphene oxide could flip the packaging industry on its head
Don’s wild journey from basketball courts to boardrooms — and what he’s building next
Notable Takeaway:
Automation isn’t about robots replacing people. It’s about making your existing team more productive.
Who is Don?
Dr. Don Capener is part professor, part founder, part startup whisperer. He’s built brands, scaled tech companies, and now serves as Chief Strategy & Culture Officer at Chang Robotics, helping manufacturers and logistics firms embrace automation through strategy, not just engineering.
🎧 Why should you listen?
If you want to future-proof your business (or just geek out over what’s next), this is the episode for you.
Connect with Dr. Capener
dcapener@changrobotics.ai
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