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What Most Owners Get Dead Wrong About Valuation.
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What Most Owners Get Dead Wrong About Valuation.

Episode 214 | Your Business Isn’t Worth What You Think: Here’s Why

Think your business is worth $12 million? It might be closer to $3.5…and here’s why.

In this week’s episode, Matt and Luigi sit down with Tom Dillon, founder of Frac Finance, to unpack the brutal realities behind business valuations, botched exits, and what most owners get dead wrong about scaling and selling. From M&A landmines to the truth about fractional CFOs, this one’s a wake-up call for any entrepreneur who thinks they’re ready.

What You’ll Hear in This Episode:

  • Why most owners overvalue their business (and what to do about it)

  • The difference between cost-cutting and growth-minded CFOs

  • How the SBA rule changes are shaking up the M&A game

  • Mistakes SMBs make when raising capital or hiring too early

  • Real talk on family businesses, seller financing, and scaling a CFO firm

Favorite Quote:

“You can't cost-cut your way to profitability forever.”

Who is Tom?

Tom Dillon is the founder and principal of Frac Finance, a fractional CFO firm helping SMBs scale, prepare for exits, and make smarter financial moves. With a background in investment banking and private equity, Tom brings real-world experience to a space that desperately needs it…and he’s not afraid to ruffle feathers along the way.

Why should you listen?

If you’re a business owner who thinks you’re ready to scale or sell, Tom Dillon will show you exactly why you’re not…and how to fix it before it costs you everything.

Connect With Tom:

📞 Want help prepping your business for growth or sale? Hit us up.

Book a call


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➡️ @matthew.r.meehan
➡️ @luigi_rosabianca,
➡️ https://www.instagram.com/theliquidlunchproject/


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