Navigating the Entrepreneurial Journey with Anthony Franco
The Credit Banc Small Business Spotlight Podcast
🎧 What if the biggest obstacle in your business... is you?
In this episode of Credit Banc’s Small Business Spotlight, Irv Cruz sits down with Anthony Franco, founder of HowToFounder.com, to talk all things entrepreneurship—from sales struggles to podcast strategy, and everything in between.
Anthony gets real about the emotional rollercoaster of building a business, the concept of “commission breath” (you’ll want to hear this), and the reason he launched his podcast as a reference guide for other founders navigating the same messy path.
What you'll learn:
✅ Why most sales tactics suck—and what actually works
✅ How to turn customer problems into business opportunities
✅ The emotional toll of entrepreneurship (and how to deal with it)
✅ How a podcast can become your best business manual
✅ Future plans for How To Founder (👀 maybe a book?)
Whether you're a first-time founder or deep in the trenches, this episode delivers real talk, useful takeaways, and a ton of value.
Connect with Anthony:
Who is Irv?
Irv Cruz is a business advisor at Credit Banc, specializing in funding solutions, business credit, and strategic growth for small businesses. Whether you need capital, better credit, or a plan to scale, he’s here to help. Book a call with him today!
🎧 Watch now & drop your biggest takeaway in the comments!